Terms of Service

1. The LeadX22 Service

LeadX22 provides marketing technology, website services, customer communication tools, CRM functionality, automation, and related services primarily for home service businesses.

The LeadX22 Home Service Growth System currently includes, depending on the configuration of your account:

• a professionally prepared business website;
• website hosting while your Subscription remains active;
• Google review-request automation and related review-management tools;
• missed-call text-back functionality;
• website lead capture and follow-up tools;
• CRM and conversation-management functionality;
• access to applicable web and mobile software;
• business texting and calling capabilities where configured;
• website chatbot or automated website communication tools where included;
• related automations, integrations, and account configuration.

The specific features included in your Subscription are those shown on the applicable checkout page, order form, proposal, or written offer at the time of purchase.

LeadX22 may improve, replace, modify, or discontinue individual features from time to time provided that we do not intentionally remove the fundamental purpose of your paid Subscription without reasonable notice.

2. Productized Website Service

The website included with the Home Service Growth System is a productized website service, not a custom website-design engagement.

LeadX22 websites may be created using:

• professionally developed LeadX22 templates;
• reusable layouts and components;
• AI-assisted website-building tools;
• standardized design systems;
• licensed third-party technology; and
• configurations developed by LeadX22.

We customize the website for your business using the business information you provide and other information we can reasonably verify.

You are not required to write website copy for us.

LeadX22 may write, edit, organize, and format website copy based on the factual information you provide about your business, services, service areas, qualifications, and operations.

Unless specifically included in a separate written agreement, the Subscription does not include unlimited custom design, custom software development, unlimited revisions, or development of a completely original website architecture.

3. Eligibility and Account Responsibility

You must be at least 18 years old and legally able to enter into a contract to use the Services.

If you are purchasing on behalf of a business, you represent that the business is lawfully operating and that you are authorized to act on its behalf.

You are responsible for:

• providing accurate account and business information;
• maintaining the security of your login credentials;
• controlling access by your employees, contractors, or authorized users;
• promptly notifying us of unauthorized account activity; and
• keeping your contact and billing information current.

You are responsible for activity performed through your Account by authorized users.

4. Subscription and Pricing

The Home Service Growth System is offered as a recurring Subscription.

Unless otherwise stated at checkout or in writing, the standard Subscription is:

$297 per month with no initial website setup fee.

Additional services may be available at separate prices.

Your Subscription price covers the services expressly included in your selected plan. Certain third-party usage costs, telecommunications charges, advertising expenses, premium integrations, domain registration fees, or optional services may be billed separately.

We may change Subscription pricing by providing at least 30 days' notice. A price change will apply beginning with a future billing period and will not retroactively change amounts already paid.

5. Billing and Automatic Renewal

Subscription fees are charged in advance for each service period.

Your Subscription automatically renews until cancelled.

By providing a payment method, you authorize LeadX22 and its payment processors to charge:

• recurring Subscription fees;
• applicable usage-based charges;
• approved additional services;
• applicable taxes; and
• other amounts you have authorized.

Unless otherwise stated, payments are processed through a third-party payment processor such as Stripe.

You are responsible for keeping a valid payment method on file.

6. Telecommunications and Usage Charges

Certain features use third-party telecommunications services, including:

• business phone numbers;
• SMS;
• MMS;
• voice calls;
• number verification;
• carrier registration; and
• other communications services.

These services may involve usage-based charges in addition to your monthly Subscription.

Current usage rates may be displayed in your LeadX22 account, checkout documentation, proposal, or other billing information.

Carrier and third-party rates may change. LeadX22 may adjust rebilled usage rates when the underlying provider changes its pricing.

You are responsible for maintaining any required wallet balance, automatic recharge setting, or payment method necessary for continued telecommunications service.

7. No Setup Fee Does Not Mean Website Ownership

The Home Service Growth System may include a website without charging a separate website-design or setup fee.

The absence of a setup fee does not mean that the underlying website system, template, design framework, software, reusable components, or LeadX22 intellectual property have been sold to you.

Your rights concerning the website are explained in Section 15.

8. Onboarding Information and Client Responsibilities

To begin fulfillment, LeadX22 must receive sufficient required information about your business.

Required information may include:

• legal business name;
• business address;
• contact information;
• services offered;
• service areas;
• business hours;
• applicable licensing information;
• telephone information;
• domain information;
• information required for telecommunications or A2P registration;
• information necessary to accurately represent your business; and
• other information reasonably necessary to configure your account.

LeadX22 is not responsible for delays caused by your failure to provide required onboarding information.

Optional Creative Assets

Certain materials are optional and do not prevent LeadX22 from proceeding with the website.

Optional materials may include:

• your logo;
• before-and-after photographs;
• project photographs;
• team photographs;
• vehicle photographs;
• branding preferences; and
• other optional visual assets.

If requested optional materials are not provided within the timeframe communicated to you, LeadX22 may continue production without them.

We may use:

• a text-based business-name treatment;
• stock photography;
• licensed imagery;
• generic industry imagery; or
• other appropriate substitutes.

Failure to provide optional assets does not require LeadX22 to delay the website.

9. Standard Delivery Time

Our standard target is to prepare the initial website within approximately 7–10 business days after we receive the required onboarding information reasonably necessary to begin fulfillment.

This is a target, not a guaranteed completion date.

The 7–10 business-day target applies primarily to work within LeadX22's reasonable control.

Certain services depend on third parties and may take longer.

Examples include:

• A2P 10DLC registration;
• telecommunications carrier approval;
• telephone-number provisioning;
• SMS registration or verification;
• Google Business Profile verification or account access;
• domain transfers;
• DNS changes and propagation;
• registrar approvals;
• third-party software integrations;
• payment-provider requirements;
• verification requests;
• regulatory requirements; and
• third-party platform outages or delays.

LeadX22 is not responsible for delays caused by:

• the Client;
• telecommunications carriers;
• Google;
• domain registrars;
• hosting providers;
• payment processors;
• software platforms;
• governmental or regulatory requirements; or
• other circumstances outside LeadX22's reasonable control.

A delay affecting one feature does not necessarily delay the other portions of the Service.

For example, a website may be completed while A2P registration, Google verification, or telephone configuration remains pending.

10. Website Review and Corrections

When the initial website is ready, LeadX22 may provide you with a preview or review link.

You are responsible for reviewing factual information, including:

• business name;
• contact information;
• services;
• service areas;
• hours;
• licensing information;
• photographs;
• business claims; and
• other factual content.

Unless otherwise stated, you should report factual corrections within 48 hours of receiving the preview.

The standard website review is intended to correct inaccurate information and reasonable implementation issues.

It is not an unlimited custom design or revision process.

Requests such as changing the entire template, repeatedly redesigning the site, developing custom functionality, or substantially restructuring the website may require a separate project or additional fee.

If you do not respond within the review period, LeadX22 may continue preparing the project for launch using the information available.

LeadX22 will not intentionally replace an existing live website unless we have authorization or another reasonable basis to proceed with the domain connection.

11. No Guarantee of Marketing Results

LeadX22 provides technology, website, automation, communication, and marketing-support services.

We do not guarantee any specific:

• number of leads;
• number of calls;
• Google ranking;
• search-engine position;
• AI recommendation;
• review volume;
• advertising result;
• appointment volume;
• sale;
• revenue;
• profit; or
• return on investment.

Business results depend on many factors outside LeadX22's control.

12. Third-Party Platforms and Services

LeadX22 relies on third-party technology and service providers.

These may include providers of:

• hosting;
• CRM software;
• artificial intelligence;
• telecommunications;
• SMS and voice;
• email delivery;
• payment processing;
• domain registration;
• analytics;
• Google services;
• integrations; and
• other infrastructure.

LeadX22 does not control these third parties.

A third-party provider may:

• modify its service;
• change pricing;
• impose new rules;
• reject registrations;
• delay approvals;
• limit functionality;
• experience outages; or
• discontinue services.

LeadX22 will make commercially reasonable efforts to maintain the Services but cannot guarantee the uninterrupted availability or continued operation of any third-party platform.

13. Google Business Profile and Google Services

If your Subscription includes Google Business Profile assistance or optimization, you remain the owner and responsible party for your Google Business Profile.

You are responsible for providing appropriate manager or owner access when required.

LeadX22 cannot guarantee:

• Google verification;
• reinstatement of suspended profiles;
• ranking improvements;
• Local Pack placement;
• approval of edits;
• acceptance of categories;
• review publication; or
• Google's continued availability of any particular feature.

Google controls its own platform and policies.

14. Client Content and Client Data

"Client Content" includes materials and information supplied by you or created specifically from your business information, including:

• logos;
• photographs;
• videos;
• business information;
• customer lists;
• lead records;
• contact records;
• customer data; and
• other materials that belong to you.

You retain ownership of your Client Content.

You grant LeadX22 a non-exclusive, worldwide, royalty-free license to host, store, process, reproduce, display, format, and transmit Client Content as reasonably necessary to provide the Services.

You represent that you have the legal right to provide all Client Content submitted to LeadX22.

15. Website Rights, Templates, and Intellectual Property

15.1 LeadX22 Property

LeadX22 retains ownership of its intellectual property, including:

• website templates;
• reusable layouts;
• design systems;
• code;
• components;
• snapshots;
• workflows;
• automation architecture;
• prompts;
• software;
• processes;
• documentation;
• marketing systems;
• know-how; and
• other reusable materials developed by or licensed to LeadX22.

Your monthly Subscription does not transfer ownership of these materials.

15.2 Website License During Subscription

While your Subscription remains active and your account is in good standing, LeadX22 grants you a limited, non-exclusive license to use the customized website provided through the Service for your business.

The website is provided as part of the Subscription rather than sold as a separately purchased custom website unless a separate written agreement expressly states otherwise.

15.3 Client-Owned Materials

You continue to own your:

• logo;
• original photographs;
• videos;
• customer information;
• business data;
• domain name; and
• other Client Content you supplied.

15.4 Website Transfer After Cancellation

If you wish to move your website after cancellation, you are responsible for initiating and arranging the migration.

You may request reasonable transfer assistance before or shortly after your Subscription ends.

A website transfer is subject to:

• technical feasibility;
• capabilities of the destination platform;
• limitations imposed by third-party software;
• licensing restrictions; and
• payment of any applicable migration or transfer fee.

LeadX22 is not required to provide or transfer:

• proprietary LeadX22 templates;
• master snapshots;
• reusable automation systems;
• proprietary workflows;
• source components used across multiple clients;
• licensed third-party assets;
• proprietary prompts;
• platform software; or
• other LeadX22 intellectual property.

If the website cannot be technically exported in its existing form, you remain entitled to your Client Content, but you or your new provider may need to rebuild the website on another platform.

LeadX22 is not responsible for performing a free website migration after cancellation.

16. Domains

A domain name you purchased independently remains yours.

If LeadX22 assists with a domain registration, domain connection, DNS configuration, or domain transfer, you are responsible for cooperating with any registrar verification or transfer requirements.

Upon termination, LeadX22 will reasonably cooperate with a legitimate request to release or transfer a Client-owned domain, subject to:

• account verification;
• payment of outstanding amounts;
• registrar rules; and
• applicable transfer fees.

17. Customer Database and Data Export

Your customer and prospect database belongs to you.

You are responsible for exporting or otherwise transferring your contact and customer data before your account access ends.

Following termination, LeadX22 may retain Client Content for up to 30 days for transition, recovery, administrative, or legal purposes.

During that period, LeadX22 may provide commercially reasonable assistance or available export functionality upon request.

After the retention period, LeadX22 may permanently delete or archive Client Content.

LeadX22 does not guarantee that deleted information can be recovered after the retention period.

You are responsible for maintaining any business records you are legally required to retain.

18. Phone Numbers and Communications Services

Business phone numbers provided through the Service depend on third-party telecommunications providers.

Availability, portability, registration, and continued use of a number are subject to carrier and regulatory requirements.

If you wish to move a telephone number after cancellation, you must initiate the porting or transfer process before service terminates whenever possible.

LeadX22 will reasonably cooperate with legitimate port-out requests for accounts in good standing, but cannot guarantee carrier approval or transfer completion.

19. Messaging Compliance and A2P 10DLC

If you use LeadX22 to send SMS, MMS, email, voice, or other communications, you are the sender of those communications.

You are responsible for complying with applicable laws and industry requirements, including where applicable:

• the Telephone Consumer Protection Act;
• CAN-SPAM;
• A2P 10DLC requirements;
• Do Not Call rules;
• carrier requirements;
• consent requirements;
• state communications laws;
• privacy laws; and
• other regulations that apply to your business.

You are responsible for:

• obtaining required consent;
• maintaining evidence of consent;
• honoring opt-out requests;
• using accurate sender identification;
• maintaining required disclosures;
• providing truthful information during A2P registration; and
• ensuring that uploaded contacts may lawfully receive the communications you send.

LeadX22 may suspend messaging functionality that appears unlawful, abusive, fraudulent, or likely to create carrier or regulatory risk.

20. Review Automation

LeadX22 may provide tools that help you request customer reviews.

You are responsible for determining which customers should receive review requests and ensuring that any communications comply with applicable law.

You agree not to use the Services to:

• create fake reviews;
• purchase fraudulent reviews;
• impersonate customers;
• misrepresent customer experiences;
• manipulate review platforms unlawfully; or
• violate the rules of Google or another review platform.

LeadX22 does not guarantee that a requested review will be submitted, published, retained, or displayed by any third-party platform.

21. Acceptable Use

You may not use the Services to:

• violate any law;
• send spam or unlawful communications;
• commit fraud;
• transmit malware;
• harass or threaten another person;
• violate intellectual-property rights;
• misuse consumer data;
• circumvent security measures;
• reverse engineer the Platform;
• attempt to obtain unauthorized access;
• interfere with service availability;
• unlawfully resell LeadX22 technology;
• operate prohibited or unlawful campaigns; or
• use LeadX22 intellectual property to build or market a competing platform without written permission.

LeadX22 may suspend or terminate Services when we reasonably believe continued use creates legal, security, carrier, financial, or reputational risk.

22. Payment Failure and Suspension

If a required payment fails, LeadX22 may attempt to charge the payment method again.

If an amount remains unpaid, we may:

• limit account functionality;
• suspend communications services;
• suspend website or Platform access;
• stop ongoing fulfillment;
• disable automations; or
• suspend other Services until the account is brought current.

Suspension does not eliminate amounts already owed.

If an account remains unpaid for an extended period, LeadX22 may terminate the Subscription and apply the data-retention provisions in these Terms.

23. Cancellation

You may cancel your recurring Subscription by contacting LeadX22 through the designated support channel or another cancellation method made available to you.

Cancellation becomes effective at the end of your current paid billing cycle.

You will continue to have applicable Service access through the remainder of the paid period unless the account is suspended for nonpayment, misuse, legal reasons, or another breach of these Terms.

You will not be charged for a new billing cycle after cancellation becomes effective.

Cancellation does not entitle you to a refund for:

• the current billing period;
• previously paid fees;
• usage charges;
• completed work; or
• other non-refundable amounts.

If you purchased a prepaid or fixed-term arrangement under a separate agreement, cancellation is subject to the terms of that arrangement.

24. Effect of Cancellation or Termination

When your Subscription ends:

• Your right to use Subscription-based LeadX22 Services ends.
• Website hosting provided through the Subscription may end.
• Your license to use LeadX22 proprietary templates, software, automations, and other LeadX22 intellectual property ends except where expressly agreed otherwise.
• You are responsible for arranging the transfer or export of Client Content and Client data.
• Website transfer requests are governed by Section 15.
• Domain transfer requests are governed by Section 16.
• Customer data and database exports are governed by Section 17.
• Telephone-number transfers are governed by Section 18.
• Any unpaid balances remain due.
• Provisions that by their nature should survive termination will remain in effect.

25. Refund Policy

Except where required by law or expressly stated in writing by LeadX22, payments are non-refundable.

LeadX22 begins provisioning, account configuration, website customization, automation setup, and other fulfillment activities shortly after receiving the information necessary to begin.

Because resources are allocated and work may begin immediately, cancellation does not create a right to a refund for work already initiated or for an unused portion of the current billing cycle.

26. Payment Disputes and Chargebacks

If you believe a charge is incorrect, you agree to contact LeadX22 promptly so we have a reasonable opportunity to investigate and resolve the issue.

A payment dispute or chargeback does not eliminate legitimate amounts owed for Services provided.

LeadX22 may provide documentation concerning:

• your acceptance of these Terms;
• your purchase;
• account activity;
• fulfillment;
• communications;
• website delivery;
• Platform usage; and
• other relevant records

to a payment processor or financial institution in connection with a payment dispute.

Fraudulent or abusive chargebacks may result in account suspension or termination.

Nothing in this section waives rights that cannot legally be waived.

27. Account Communications and Call Recording

LeadX22 may contact you regarding:

• account setup;
• billing;
• support;
• service updates;
• onboarding;
• appointment reminders;
• operational issues; and
• other matters relating to your Subscription.

Where permitted by law, sales, onboarding, support, or service calls with LeadX22 may be recorded for:

• quality assurance;
• training;
• documentation;
• dispute resolution; and
• security.

When legally required, LeadX22 will provide notice of recording.

28. Disclaimer of Warranties

TO THE MAXIMUM EXTENT PERMITTED BY LAW, THE SERVICES ARE PROVIDED "AS IS" AND "AS AVAILABLE."

LEADX22 DOES NOT MAKE ANY EXPRESS OR IMPLIED WARRANTY THAT:

• THE SERVICES WILL ALWAYS BE AVAILABLE;
• THIRD-PARTY SERVICES WILL REMAIN UNCHANGED;
• COMMUNICATIONS WILL ALWAYS BE DELIVERED;
• GOOGLE OR ANOTHER PLATFORM WILL APPROVE AN ACCOUNT OR CHANGE;
• THE WEBSITE WILL PRODUCE ANY PARTICULAR BUSINESS RESULT;
• THE SERVICES WILL BE ERROR-FREE; OR
• YOUR BUSINESS WILL ACHIEVE ANY PARTICULAR SALES, LEAD, SEARCH, REVIEW, OR REVENUE RESULT.

29. Limitation of Liability

TO THE MAXIMUM EXTENT PERMITTED BY LAW, LEADX22 WILL NOT BE LIABLE FOR INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, EXEMPLARY, OR PUNITIVE DAMAGES ARISING FROM OR RELATED TO THE SERVICES.

THIS INCLUDES, WITHOUT LIMITATION:

• lost profits;
• lost revenue;
• lost opportunities;
• business interruption;
• loss of data;
• loss of goodwill; and
• losses resulting from third-party platforms or providers.

TO THE MAXIMUM EXTENT PERMITTED BY LAW, LEADX22'S TOTAL CUMULATIVE LIABILITY ARISING FROM OR RELATING TO THE SERVICES WILL NOT EXCEED THE TOTAL AMOUNT YOU PAID TO LEADX22 DURING THE 12 MONTHS IMMEDIATELY PRECEDING THE EVENT GIVING RISE TO THE CLAIM.

THE LIMITATIONS IN THIS SECTION APPLY REGARDLESS OF THE LEGAL THEORY ASSERTED, EXCEPT WHERE APPLICABLE LAW DOES NOT PERMIT THE LIMITATION.

30. Indemnification

You agree to defend, indemnify, and hold harmless LeadX22, its owners, employees, contractors, affiliates, and agents from third-party claims, penalties, losses, damages, or reasonable costs arising from:

• your Client Content;
• your communications;
• your customer or prospect data;
• your failure to obtain legally required consent;
• your violation of telecommunications or privacy laws;
• your use of the Services;
• your violation of these Terms;
• your violation of another party's rights; or
• unlawful conduct by you or your authorized users.

31. Dispute Resolution

Before beginning formal legal proceedings, you and LeadX22 agree to make a good-faith attempt to resolve the dispute directly.

A written dispute notice should be sent to:

legal@leadx22.com

The notice should reasonably describe the dispute and the requested resolution.

The parties will have 30 days after receipt of the notice to attempt informal resolution.

32. Binding Individual Arbitration

Except for matters that legally cannot be subject to arbitration, disputes arising out of or relating to these Terms, the Services, or the relationship between you and LeadX22 will be resolved through binding individual arbitration administered by the American Arbitration Association (AAA) under the applicable AAA rules.

Arbitration will take place on an individual basis.

To the extent permitted by law, neither party may pursue a covered dispute as a class, collective, consolidated, or representative action.

33. Arbitration Opt-Out

You may opt out of the arbitration requirement by emailing:

legal@leadx22.com

within 30 days after first accepting these Terms.

Your email must state that you are opting out of the LeadX22 arbitration agreement and must include enough identifying information for us to locate your account.

Opting out of arbitration does not cancel or modify the remainder of these Terms.

34. Governing Law

These Terms are governed by the laws of the State of Florida, without regard to conflict-of-law principles, except where federal law controls.

For disputes that are not subject to arbitration, the parties consent to jurisdiction in an appropriate state or federal court located in Florida, subject to applicable law.

35. Force Majeure

LeadX22 is not responsible for failure or delay caused by events beyond our reasonable control.

Examples include:

• natural disasters;
• severe weather;
• war;
• terrorism;
• labor disruptions;
• government actions;
• widespread internet outages;
• telecommunications failures;
• carrier outages;
• software-platform outages;
• cybersecurity incidents involving third parties;
• public health emergencies; and
• other events that could not reasonably be prevented.

36. Changes to These Terms

LeadX22 may update these Terms from time to time.

If a change materially affects your rights or obligations, we may provide notice through email, your account, the website, or another reasonable method.

Unless a different effective date is stated, updated Terms apply prospectively after they become effective.

Continued use of the Services after updated Terms become effective constitutes acceptance of the updated Terms to the extent permitted by law.

37. Assignment

You may not transfer or assign your Subscription or these Terms to another party without LeadX22's written consent.

LeadX22 may assign these Terms in connection with a merger, acquisition, restructuring, financing, sale of assets, or similar business transaction.

38. Entire Agreement

These Terms, together with:

• the applicable checkout page;
• written order or proposal;
• Privacy Policy;
• any separately executed agreement; and
• any other terms expressly incorporated by reference

constitute the agreement between you and LeadX22 concerning the Services.

If a separately signed agreement directly conflicts with these Terms, the separately signed agreement will control to the extent of that conflict.

39. Severability

If any provision of these Terms is found unenforceable, the remaining provisions will remain in effect.

The unenforceable provision will be interpreted or modified only to the minimum extent necessary to make it enforceable where permitted by law.

40. No Waiver

LeadX22's failure to enforce a provision of these Terms does not waive our right to enforce it later.

A waiver is effective only if made in writing by an authorized representative of LeadX22.

41. Contact Information

Questions regarding these Terms or the Services may be directed to:

For ordinary account support, billing questions, or service requests, please use the support channel provided through your LeadX22 account or website.